For immediate release:
WASARA introduces revolutionary bamboo design cutlery
Tokyo, 20 January 2012 - WASARA, The Japanese manufacturer of exclusive paper design plates, is shaking up the growing market of sustainable design disposables. The disposable bamboo cutlery, which will be introduced in February, is the first viable and visually attractive alternative for petroleum-based plastic products, without the rough feeling and typical taste that cutlery made from wood is known for.
The WASARA cutlery is designed by designer Shinichiro Ogata (Simplicity). Its characteristic shape suggests movement and rhythm, while maintaining the fine balance of Japanese minimalism.
The products are made from 100% natural bamboo, which for centuries has been the material of choice for many Japanese crafts. Lightweight and sturdy, WASARA Bamboo Cutlery has a smooth finish, and is warm to the touch. A gentle curve distinguishes each fork, knife, and spoon, yet the most unique feature is a slit on each piece, which allows the utensils to securely attach to a plate, bowl, or cup. Utensils balance without assistance, accommodating a more graceful dining experience. As with WASARA Tableware, WASARA Bamboo Cutlery is fully compostable.
WASARA Bamboo Cutlery and WASARA Paper Tableware are being distributed in the European region by SD Trading B.V., Diemen, the Netherlands.
Not for publication:
For all press and image inquiries, please contact:
Thomas Kascha / Frederic Sanders
SD Trading B.V.
Weesperstraat 118C
1112 AP Diemen
Phone: 020-2050703
Cell: 06-33660576
E-mail:
thomas.kascha@sdtrading.eu
Website:
www.sdtrading.eu
Facebook gallery:
http://www.facebook.com/media/set/?set=a.288447701212455.69808.114099311980629&type=1
Dropbox gallery (High Res):
https://www.dropbox.com/gallery/1223198/1/WASARA%20Bamboo%20Cutlery?h=ab1240